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10 things you need to consider when you start a CRM project

Jun 1, 2022
β€”
3 min
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CRM
Author
Maria

Starting a CRM project can be an exciting and challenging venture. A successful CRM implementation can transform the way your business operates, streamline processes, and provide valuable insights into your customer behavior. However, there are many factors to consider before you embark on this journey.

Here are 10 things you need to consider when starting a CRM project:

  1. Define the objectives and goals of the project, and how they align with your overall business strategy. This will help you determine what features you need and how you'll measure success.
  2. Identify the key stakeholders and decision-makers, and involve them in the project planning process. Ensure that the project team and stakeholders have a capacity and can dedicate some of their time to the project. It is time consuming.
  3. Estimate your budget properly, consider resources and plan accordingly.
  4. Assess your current CRM processes and systems, determine what to be improved or replaced. Understand the needs and requirements of your team, and how CRM can help you meet those needs.
  5. Since a CRM system is only effective if your team uses it, consider how you will encourage and motivate your teamto adopt the new system.
  6. Research different CRM solutions and vendors, choose the one that best fits your needs and budget. Consider your business-specific needs and the long-term future of your business, and choose a system that can be customized and grow with you.
  7. Consider the level of support you will receive from the vendor. Look for a vendor that offers comprehensive support, including training, documentation, and ongoing customer service.
  8. Make sure NDAs are signed, so you can share information with the vendor.
  9. Consider what tools you already use (marketing automation, accounting, customer service software, etc.), what data from what sources need to be migrated and/or integrated.
  10. Be ready to answer all questions mentioned above during the workshops. πŸ™‚ Β 

Implementing a CRM system can be a significant investment, but the benefits can be substantial. By considering these 10 factors, you can ensure that your CRM project is a success.

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Data engineering
CRM
Process intelligence
CLM
work with us