Our T1A team at DigiTec 2025, and this time it reflected the growing maturity of Armenia’s digital economy. Within this context, the formalization of a new alliance between Inecobank CJSC and Salesforce stands as a clear signal of the country’s financial sector moving confidently toward customer-centric, innovation-led growth.
The event featured a panel discussion about customer-centric futures, where Hayk Voskanyan, CFA, CEO of Inecobank CJSC, and Hrvoje Supic, Area Vice President of Salesforce, explored how technology, strategy and human connection intertwine in reimagining banking experiences.It was an inspiring dialogue about the role of trust, data and collaboration in building customer-centric financial ecosystems and a defining step forward for Armenia’s digital landscape.
Following the discussion, Inecobank CJSC and Salesforce officially signed a memorandum of understanding, marking the beginning of a strategic partnership that will accelerate the bank’s digital transformation journey. Standing alongside both teams, we at T1A are proud to serve as the consulting and implementation partner, bringing the technology to life through a shared commitment to innovation, personalization and customer trust.
